Paddletek is a portfolio company of Thirty-5 Capital, a sports-focused private equity fund.
Full Swing is an official partner of the PGA. Bruin Capital acquired a majority stake in Full Swing for $160 million in 2021.
Djokovic focuses particularly on health sector investments.
This is also the first investment since the CHAMP fund was established in April.
Youth participation in flag football is rapidly rising in the United States.
CHAMP will select consumer brands that are emerging and have a certain scale.
Pickleball Inc. is valued at $750 million in this round.
The fund will invest in team equity, sports tech platforms, media rights management, and athlete-related businesses.
Learfield partners with hundreds of NCAA Division I schools
At the end of 2025, Blackstone acquired the Four Seasons Hotel San Francisco.